HeyReach automates LinkedIn outreach across many accounts at once. Its pitch is "Unlimited senders, one fixed cost": an agency connects dozens or hundreds of LinkedIn profiles, the tool rotates campaigns across them, and replies land in one inbox. It is built for Lead-gen agencies first and sales teams second.
The surprising fact is its growth curve with no outside money. HeyReach went from $2M ARR in October 2024 to $10M in December 2025 and $17M in September 2026, according to figures compiled by arr.club from a founder LinkedIn post. Six months before that last figure, LinkedIn deleted HeyReach's company page and restricted its executives' profiles.
The ARR series is founder-reported and compiled by a third party. No audited or investor-verified figure exists.
What it sells
- Sender rotation across connected LinkedIn accounts, with daily limits per sender (homepage).
- Unibox: one inbox for all accounts' LinkedIn messages, with voice notes and replying on behalf of teammates.
- AI and agents: an MCP server, connections to Claude, ChatGPT and Clay's agent, sentiment tagging of replies and CRM routing.
- Integrations: native with Instantly, Smartlead and EmailBison; also Clay, n8n, Make, Zapier, HubSpot, RB2B; API and webhooks on all plans (pricing).
- Whitelabel on Agency and above; a Done-for-you managed outbound service at custom pricing (ICP research, a GTM engineer, an inbox manager).
How it prices
As shown on heyreach.io/pricing, October 2026:
| Plan | Monthly | Yearly (per month) | Senders | Effective per sender |
|---|---|---|---|---|
| Growth | $79 per seat | $63 | 1 per seat | $63–79 |
| Agency | $999 | $799 | 25 (page says 50 on yearly) | ~$32–40 |
| Unlimited | $2,999 | $2,399 | up to 300 (fair use) | ~$8–10 at cap |
| Done-for-you | Custom | — | — | — |
There is a 14-day trial and an "Early Stage Program" discount for companies under $250K ARR with fewer than five people. Valley's breakdown, written by a competitor, notes that Growth includes one residential proxy per sender while Agency and Unlimited require customers to bring their own, and that the enrichment credits are one-time rather than monthly.
The model is the point. At 300 senders, HeyReach charges about a tenth of what Expandi charges for one seat ($79–99). Agencies compare cost per sender, and HeyReach wins that comparison by an order of magnitude.
Who uses it and why
HeyReach claims "7,000+ companies". Co-founder Nick (Nikola) Velkovski describes agencies running Clay + Smartlead + HeyReach as a "holy trio" and credits the Clay integration as the inflection point. Agencies buy it because LinkedIn caps each account at roughly 100–200 invites a week, so scale means many accounts, and many accounts means per-sender price decides the tool.
Where it is strong
- Price per sender at scale, by a wide margin (table above).
- Ecosystem position. It complements the volume email sequencers instead of competing with them, so Instantly, Smartlead and EmailBison all integrate it. See Multichannel: LinkedIn, calls, SMS and video.
- Capital efficiency. Bootstrapped from North Macedonia; rejected by Y Combinator twice, including after reaching $1M revenue.
- Narrative control. After the takedown it published 50M+ connection requests at 21.3% acceptance and says signups that month beat the average by 1,000+.
Where it is weak
- Platform risk. On 25 March 2026 LinkedIn removed the company page and restricted the CEO, CTO, CRO and CMO profiles. Competitor Valley says the founder's profile was "permanently" banned and the page had 16,400 followers. LinkedIn has sued scrapers (ProAPIs, Oct 2025); it has not, as far as found, sued an automation vendor. That is the tail risk.
- Support strain. Trustpilot: 4.0 from 51 reviews, with recent complaints of 24–48 hour responses, a no-refund policy and MCP dashboard mismatches (Nov 2025 – Jan 2026).
- Hidden costs at agency tiers: proxies and enrichment top-ups are not priced on the page (Valley).
- No email engine. It depends on partners for the email half, which is also what keeps it safe from them.
Trajectory
| Date | ARR (founder-reported via arr.club) |
|---|---|
| Oct 2024 | $2M |
| Jul 2025 | $6M |
| Dec 2025 | $10M |
| Apr 2026 | $14M |
| Sep 2026 | $17M |
Growth slowed in absolute terms after the March takedown ($14M → $17M over five months versus $10M → $14M over four); one series cannot separate the ban from normal deceleration. The 2026 moves (MCP, AI agents, Done-for-you) push it towards managed outbound, which competes with its own agency customers.
"2026 Fastest Growing Product" appears on HeyReach's page; the issuer of the badge was not confirmed. G2 rating is 4.7 on HeyReach's page and 4.6 (~71 reviews) per Valley.
What this means for an entrant
- Integrate HeyReach on day one. It is the default LinkedIn layer for the agencies you want. A native integration with shared lead state and stop-on-reply is cheaper and safer than building your own.
- Do not copy the LinkedIn bot. HeyReach shows the money is real and the risk is real. Your email engine should not share a company page, a legal entity or a brand with a LinkedIn bot.
- Copy the pricing logic. Flat tiers by capacity, steep discount per unit at scale, whitelabel in the agency tier. Agencies understood it instantly; see Pricing strategy.
- Merge the inboxes. HeyReach's Unibox and the email unibox are separate products. One thread per lead across both is the gap; see Replies, booking and handoff.